What’s New in Oracle Eloqua 25A – Five Features Marketers Shouldn’t Miss Oracle Eloqua’s first quarterly update of the year (25A, rolled out globally in February 2025) is a quality‑of‑life goldmine for marketing operations teams. If you want the full change log, grab the official 25A release notes. Below, I break down the five changes I’m most …
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During our inaugural webinar, we delved into the realm of Tech Debt within Marketing Operations. We explored its origins, identified key sources, and strategized on effective management techniques. The goal is to enable teams to concentrate on core marketing objectives, leveraging a structured framework to navigate Tech Debt, and fostering optimal growth for companies. Here …
External Data Intelligence EDI makes it easy to access data in external platforms from within Eloqua. Here’s a use case: A pet-chain is running a 6-month campaign – to clear stocks and offer discounts on dog shampoos. The shampoo is only meant for long-coated dogs. Eloqua needs to take email decisions based on past purchases, …
How not to name Oracle Eloqua Assets! Facebook Twitter LinkedIn Chaos was the law of nature; Order was the dream of man. – Henry Adams Panama City and Mexico City are the capitals of Panama and Mexico. Foreign names are difficult, but if all the capital cities were named like in Panama and Mexico, I …
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Guide to Transition to new Salesforce integration app for Oracle Eloqua Facebook Twitter LinkedIn Oracle won’t support Eloqua-Salesforce Native Integration anymore and here’s what to do. We are in December 2020 and this is not breaking news; we know this for a while but 2020 has its ways to keep us busy with other things. …
Eloqua Forms : A Rebirth Facebook Twitter LinkedIn “You are no longer able to create or copy new forms using the classic design editor.” These were the words highlighting the changes that Eloqua has rolled out with the new 20A release. Prior to this, the users had two different form editors to choose from, the …
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